All work
SUGAR FIX / CAMPAIGN PROPOSALCREATIVE BY VOIDPX STUDIO

A little craving.
A whole lot of fix.

Sugar Fix by Pink Frost

Stories that draw you in. Motion that makes you stop. Sugar Fix’s desserts and drinks, brought together across film, Reels and social design.

01 film direction
03 finished Reels
06 social designs
03 creator concepts

01 / YOUTUBE · FACEBOOK · WEBSITE

Follow the yellow.

A welcoming café. A familiar craving. One walk toward something worth stopping for. A simple human story with cookie dough at its centre.

Hero film / 10 seconds / 16:9Film concept · Opening frame
Follow the Yellow — a woman enters a café with Sugar Fix cookie dough on the counter View conceptConcept preview

Enter. Discover. Find your fix.

View the storyboard

02 / INSTAGRAM REELS · FACEBOOK REELS

Made to move you.

Two drinks and a chocolate fix. Three finished motion ads. Product detail opens the story; Sugar Fix’s unmistakable colour closes it.

Finished film

01 / Iced Spanish Latte / Product motion

Cold rush.

Cold texture, close camera movement and a crisp branded finish. A vertical product ad built for the feed.

10 seconds · 9:16 · Finished Reel
Finished film

02 / Strawberry Matcha / Hyper-motion

Switch your fix.

Giant shutters, rotating rings and a moving camera build toward a bold yellow-and-magenta brand reveal.

10 seconds · 9:16 · Finished ReelStoryboard
Finished film

03 / Fudge Brownie Gelato / Macro motion

Your chocolate fix.

A close camera journey through brownie texture and glossy chocolate, opening out into a full dessert reveal.

10 seconds · 9:16 · Finished Reel

03 / INSTAGRAM · FACEBOOK

Keep the craving going.

Designed feed posts bring the same appetite, product focus and playful brand colour into everyday social content.

Sugar Fix social concept — Make room for dessert.
Make room for dessert.Social design concept
Sugar Fix social concept — Take a cold break.
Take a cold break.Social design concept
Sugar Fix social concept — A different kind of fix.
A different kind of fix.Social design concept
Sugar Fix social concept — Spoon-worthy.
Spoon-worthy.Social design concept
Sugar Fix social concept — Pick your fix.
Pick your fix.Social design concept
Sugar Fix social concept — Cravings to go.
Cravings to go.Social design concept

04 / CREATOR-STYLE · INSTAGRAM · FACEBOOK

A familiar face.
A little craving.

Three conversational openings, three everyday moments. A dessert at home, a coffee break and a colourful change of pace.

Aaj ka plan? View conceptConcept preview

Cookie dough / At home

Aaj ka plan?

A playful direct-to-camera opening, followed by a close look at the dessert.

Time for a cold break. View conceptConcept preview

Iced Spanish Latte / Desk break

Time for a cold break.

Close the laptop. Let a relaxed coffee moment lead into the product story.

A different kind of break. View conceptConcept preview

Strawberry Matcha / Out in the city

A different kind of break.

An easy outdoor conversation, with the layered drink at the centre of the frame.

Fictional creator-style concepts. Opening images, not finished videos or customer testimonials.

ONE BRAND. EVERY FORMAT.

Found your fix.

A creative proposal by VoidPx Studio for Sugar Fix. The hero film and creator images are concept previews; the three Reels are finished videos. No commissioned partnership is implied.

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